Understanding the main sections in CDP

Insights

This is where you can look into the data you have in CDP, like your customer data and the audience segmentation.

Targeting

Here you can define events and message templates which will be used for communication with your guests.

Connect

This is where you can add and manage connections with different systems like e.g. your PMS, so that CDP has connectivity with those data sources. You can find more details here:

• How do I connect and synchronize data sources, such as PMS or CRM systems, in TrustYou CDP?

Organization

Here you can set up and manage the team members of your organisation, more details here: 

• How can I add team members to my TrustYou CDP account?
• What roles and permissions can I assign to team members?