André Schlarbaum
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Activity overview
Latest activity by André Schlarbaum-
André Schlarbaum created an article,
How to create your Twilio account and link a WhatsApp business number?
To ensure a smooth setup for your Programmable SMS, Alphanumeric Sender ID, and WhatsApp Business Messaging, here is your complete step-by-step onboarding guide from start to finish.Step 1: Open Yo...
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André Schlarbaum created an article,
Marketing Consent, Explained: GDPR, ePrivacy, and Why Local Law Still Matters
Why this article existsOur platform assists sending two very different kinds of messages on behalf of our hotel partners: transactional messages (booking confirmations, stay reminders, pre-arrival ...
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André Schlarbaum created an article,
How to configure feedback input from your CXP surveys?
Connecting CXP Survey Data to the CDPThis article explains how to link your TrustYou CXP Survey to the CDP so that guest feedback flows automatically into the right customer profiles. What it isThe...
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André Schlarbaum created an article,
How to work with preference tags?
Preference tags let you capture what a guest likes, needs, or wants to avoid, so that everyone on your team can act on it, from the front desk to the F&B team to marketing.What it isA preference ta...
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André Schlarbaum created an article,
How tag-triggered automations work
Mailchimp's Automations send emails automatically when a chosen trigger condition is met. One of the available triggers is Tag added - an automation flow starts for a contact the moment a specific ...
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André Schlarbaum created an article,
Single opt-in vs. double opt-in
Every Mailchimp audience uses one of two signup methods: Single opt-in - a contact is added the moment they sign up. Lower friction and faster list growth, but a higher chance of invalid addresses...
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André Schlarbaum created an article,
Tags vs. Groups vs. Segments
Three tools, three different jobsMailchimp gives you three ways to organize contacts inside an audience. They can look similar at first glance, but they're built for different purposes:GroupsSubscr...
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André Schlarbaum created an article,
Authenticating your domain
Why it mattersEvery major inbox provider - Gmail, Yahoo, Outlook, and others - runs incoming mail through filters designed to catch spam, forgery, and phishing. If your emails are sent from a domai...
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André Schlarbaum created an article,
What is the structure of the Connectors section?
The Connectors page (Connectivity → Connectors) is where TrustYou links your data sources and destination systems together. Each configured integration appears as a card showing its connection type...
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André Schlarbaum created an article,
Use Cases of the CDP Communication Log
The Communication Log is the central place in TrustYou CDP to track the delivery status of all transactional emails sent via Mandrill. It gives your team full visibility into what was sent, when, a...